The lockout is nearly over, and by this time next week the NFL season could be officially on. When the 2011 season does get under way, it sounds like the Rams will be playing in front of bigger crowds than they have seen over the last few years. According to Bernie Miklasz of the PD, the team has had the highest season ticket renewal rate of the last decade at 94%. Also, the Rams have sold over twice the amount of new season tickets as they did last season, and that’s with the lockout still in effect. That number is expected to increase once the lockout is lifted and the season takes off in full.
Everything listed above tells me that this organization has things moving in the right direction and, more importantly, that the great fans of St. Louis recognize it. The team hasn’t seen numbers like these since the Greatest Show On Turf days, and this city is aching for the Rams to be not only relevant but ultra-competitive again. The city sees what’s happening with this team, and they are responding accordingly. Bradford and Co. are ready to go, and I can’t wait until the lockout is lifted and I can see the squad in person.